So I went on vacation for a week to KC where I did something I rarely do... picked up a copy of USA Today. Right on the front page was an interesting article about the Texas A & M students wearing tee shirts that have the UT logo with sawed off horns.
Of course this was yet another opportunity for attorneys to make a living but the basis for the case raises an interesting question. Is it copyright or trademark infringement to alter the logo of another company?
There have been many times that a logo is used as part of a parody. In fact here's a site dedicated to it... (click). So where does it cross the line? And doesn't using a logo parody, in effect, verify the brand recognition and reinforce the brand?
In the case of Texas A & M there is more to it than just sawing off horns. Apparently the rivalry between the two teams has gone back for eons - this may just amount to hurt feelings. Still... be careful when using the logo of others!
Of course this was yet another opportunity for attorneys to make a living but the basis for the case raises an interesting question. Is it copyright or trademark infringement to alter the logo of another company?
There have been many times that a logo is used as part of a parody. In fact here's a site dedicated to it... (click). So where does it cross the line? And doesn't using a logo parody, in effect, verify the brand recognition and reinforce the brand?
In the case of Texas A & M there is more to it than just sawing off horns. Apparently the rivalry between the two teams has gone back for eons - this may just amount to hurt feelings. Still... be careful when using the logo of others!
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