The great thing about living at this time in history is the sheer number of choices we have when it comes to virtually everything. Choices about where t
o bank, what channels and what types of television, where to get our phone service, what kind of phone and internet service to use - everyday we make thousands of choices.
Surfing the web gives many choices as well. What search engine you personally prefer, what types of news you want, the type of email you want to receive and (you knew this was coming) the websites you visit.
It's all in your hands. If you have a website the ability to capture your visitors attention in 50 milliseconds is critical to the success of your website. Why? Because studies have actually shown that in less than an eye blink (300 to 400 milliseconds) someone will make the decision to stay on your site or move on.
Your eyes are extremely complex sensory organs, capable of sending information to the brain in a minuscule amount of time that helps you formulate a decision about what you are viewing.
And, while this information has been around since the beginning of 2006, it was worth repeating, and worth considering again if you hadn't thought about it lately.
Why do people visit your site? Because they want to know if you have what you are looking for! If they don't see it in that first glance they will, most likely, leave.
This means your most important information, message, product must be represented in the very beginning of the site loading.
How compelling is your site? Does it capture attention at first (50 millisecond) glance?
o bank, what channels and what types of television, where to get our phone service, what kind of phone and internet service to use - everyday we make thousands of choices.Surfing the web gives many choices as well. What search engine you personally prefer, what types of news you want, the type of email you want to receive and (you knew this was coming) the websites you visit.
It's all in your hands. If you have a website the ability to capture your visitors attention in 50 milliseconds is critical to the success of your website. Why? Because studies have actually shown that in less than an eye blink (300 to 400 milliseconds) someone will make the decision to stay on your site or move on.
Your eyes are extremely complex sensory organs, capable of sending information to the brain in a minuscule amount of time that helps you formulate a decision about what you are viewing.
And, while this information has been around since the beginning of 2006, it was worth repeating, and worth considering again if you hadn't thought about it lately.
Why do people visit your site? Because they want to know if you have what you are looking for! If they don't see it in that first glance they will, most likely, leave.
This means your most important information, message, product must be represented in the very beginning of the site loading.
How compelling is your site? Does it capture attention at first (50 millisecond) glance?
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